Time to Get Real About Nonprofit Data
The Good News: It’s Not as Scary as it Seems Cave-dwelling Luddites aside, all of us today are inundated with talk of Big Data and the myriad ways it’s going to change our lives. Less well understood,...
View ArticleIntroducing Barker & Scott Managed Services
Friends of Barker & Scott know we have two great passions: Supporting the missions of our many and diverse nonprofit clients and using the immense power of information technology to make a...
View ArticleGetting Visitors to Convert
In the for-profit world the metamorphosis of a first-time Web visitor into a full-fledged customer is often referred to as ‘the buyer’s journey’ (a journey that takes place through the sales funnel)....
View ArticleHave we got a gift for you!
What if we told you your organization could save upward of two or even three times its costs in a particular business process? And what if, in addition to cutting costs, you also could increase donor...
View ArticleData Quality is King
You’ve probably heard it said data is the ‘New Oil’ of our economy, a form of currency every bit as important to the modern enterprise as money itself. Why? Because properly managed, data: Improves...
View ArticleHow Data Can Save Your Frogs
Transparency isn’t just for commercial companies anymore There’s an old anecdote about frogs placed in gradually heated water not recognizing danger until it is too late. It’s often used as a metaphor...
View ArticleA roadmap to truly transformative major gifts.
Doug Barker, founder of Barker and Scott, will be presenting “A Roadmap to Truly Transformative Major Gifts“ along with Jeremy Cramer, Chief Development Officer at Facing History and Ourselves, at the...
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